You need to market your brand on Instagram that has over 500 million active users. Boost your marketing efforts through visual content, photos, and videos, and increase your fan following on this social media platform. Instagram lets you cross-promote your content.
According to an article published on https://www.entrepreneur.com, you can easily add new Instagram users who will love your products. Use Instagram and cross-promote your posts on other social networking sites such as Twitter, Facebook, and LinkedIn. You can then invite these users to follow your Instagram business profile. It is simple. Read on to learn about three Instagram marketing tips to grow your brand further.
Leverage Instagram Tools
Use the Instagram business profile and use its call-to-action tools for creating the maximum impact on your potential customers. Yes, you can leverage the Contact CTA and use it to your benefit. It is the best way to make users call, text, and message you to learn more about your product or service offerings.
When you have an Instagram business page, you have access to advanced analytics or Insights. It will help you gain useful insights into engagement data and impression. Make the most of these Instagram tools to your benefit if you want to take your brand to another level.
The more you have a clear idea about how visitors are interacting with your Instagram images, videos, and stories, the better you can make the necessary tweaks to boost engagement further. It will also benefit you because your business profile will earn free Instagram likes.
Do Not Bother Your Prospects
Post quality content as long as your business stays relevant. Then, that does not mean that you overwhelm your prospects too often that they start to un-follow your Instagram page. It will happen if your audience feels that you are hard selling your products or services.
You need to give some time after posting content and see how your audience reciprocates. There is no magic potion available,which works for all businesses or brands. We recommend that you post two times in a day. Alternate the post timings to figure out when there is maximum engagement. Once you have more followers and they start liking your brand, you can post more, but avoid overdoing.
Communicate With Your Followers
When people like or comment on your Instagram posts, take some time out to thank them and reply to their comments. These small things matter in building customer loyalty. These followers will appreciate that you value them and promote your business to their friends and acquaintances.
Let your followers interact with your Instagram posts. For example, if you have come up with a new chocolate flavor, ask your existing followers to tag five of their friends who love chocolates. The simple marketing strategy will make your brand visible to a bigger audience and attract more followers in no time. Try this simple trick and you’ll be surprised by the outcome.
Keep these tips handy and use them to your benefit. It will helpyou grow your brand and number of followers in the days to come.
Author Bio –
Kristen Smith is a leading blog writer and content marketing professional with thousands of free Instagram likes for her postings.